JAX & KING IS THE HUB OF STYLE AND LUXURY SERVICE IN THE HEART OF LA JOLLA.  SITUATED JUST ON THE FRINGE OF THE VILLAGE AND TWO BLOCKS AWAY FROM THE BEACH, JAX & KING OFFERS TOP-NOTCH "LOOKS" ( NO THEY'RE NOT JUST HAIRSTYLES ANYMORE) BY ARTISTS THAT WORK THE HIGH FASHION INDUSTRY ON THE REGULAR.  BUT WHAT IS ALSO EQUALLY IMPRESSIVE IS THE FACT THAT THE TINY 500-ISH SQUARE FOOT SPACE ADDS SO MUCH RICHNESS TO THE EXPERIENCE OF GETTING BEAUTIFIED.

UNLIKE MOST SALONS WHOSE MOODS ARE AT ONCE STERILE AND FAST-PACED, JAX & KING IS THE ULTIMATE "ANTI-SALON" IN THAT IT ALSO CONSIDERS THE CLIENTS' OVERALL EXPERIENCES.  BEGINNING WITH HOSPITALITY AND SEALING THE DEAL WITH A TECHNIQUE-INFUSED LUXURIOUS LOOK THAT MAKES ANY CLIENT FEEL THEY DESERVE TO LOOK GOOD NO MATTER THE SOCIO-ECONOMIC STATUS. 

LIFESTYLE + CULTURE ARE EVIDENT IN THIS SALON REINVENTION CALLED JAX & KING.  THE REPURPOSED ARMCHAIRS MOUNTED ON HYDRAULICS ARE CLOSE ENOUGH THAT THE CLIENTS CAN TALK TO EACH OTHER AS WE USED TO.  IT'S AN ODE TO WHAT THE SALON EXPERIENCE USED TO BE AND HAS  LONG BEEN FORGOTTEN: A SOCIAL HUB FOR MEETING, MINGLING AND BEING 'AU COURANT.'  THE ECLECTIC COLLECTION OF REPURPOSED GOODS, NONE OF WHICH FEEL KITCHY BUT RATHER ANTIQUES THOUGHTFULLY GATHERED OVER TIME, ARE STAGED IN VARIOUS AREAS THROUGHOUT THE SALON, BRINGING THE ESSENCE OF THE "PARLOR" BACK INTO THE BEAUTY PARLOR AND, IT DOESN'T JUST STOP THERE.  EVERY CLIENT WHO HAS BEEN THROUGH THE ENTRANCING EXPERIENCE CAN ATTEST TO THE REINVENTION OF SELF.  THE DESIGN AND THE EXPERIENCE REPRESENT UNIFORM IDEA. INSPIRATIONAL, PROVOCATIVE AND MOST EXTRAORDINARY, JAX & KING IS NOT ONE OF MANY BUT ONE OF A KIND.